
Case Study - Business Consultant Website
Potential Dialogue
Brief
Peter Nixon is an accomplished business consultant based out of Hong Kong since 1989. He offers keynotes, workshops and training across the globe and has authored several books on dialogue and negotiation.
His website needed a visual refresh and updated content: it didn't accommodate visitors on phones or describe his current services accurately.
As an independent consultant he needed to manage his time dealing with inquiries: his processes to filter incoming inquiries and onboard new clients could be improved.
He was planning to promote his latest book independently with blog posts and videos. The right platform could act as a hub for his outreach efforts.
Tools
- Squarespace
- Google Apps
- Google Analytics
- Illustrator
Role
- Web Designer
Year
2019
Content Driven Design vs Decoration
Shaping the content together with Peter helped make the site stronger than decorating the initial drafts.